You received that wide range of quotes because you ran into the three common types of web design services which cater to small and medium-sized businesses and organizations. Those three services are: Custom Website Design (created from scratch), Template Adjusted Website Design, and Cheap Template Website Design. You might get many technical terms and promises […]

Running a small business is like walking on a tightrope, one miscalculated step might cost you the whole investment. With particularly limited time and resources, are branding activities worth the effort? If you are still asking this question, your competitors have already outmaneuvered you. Regardless of size and industry, branding is absolutely essential. Brand & […]

Digital marketing has been around for at least three decades. Marketing practices never stop advancing. We’ve seen trends go from floppy disk mass mailings to personalized ad displays and marketing automation. Surprisingly, despite upward changes in technology, many businesses still stubbornly follow common non-productive (and even counter-productive) practices. According to the Bureau of Labor Statistics […]

Promotion requires ongoing efforts. There is no end to the cycle of attracting and retaining customers, especially for local businesses with a limited customer base. Plus, to achieve better profit margins, most either strive to increase sales or decrease costs. How about doing both? Grab your pen and take notes on tips to boost your […]

Let’s start with some statistics from a 2016 survey by Clutch on 350 small businesses in the U.S.: If you are operating without a website, your business belongs to the greater half of the small business population (52%). Your website is updated once a year? You have membership in a community of nearly a fourth […]

Budget: When new entrepreneurs approach me with their desire to start a small business on a very limited budget, my first recommendation is an e-commerce business. This business model helps keep your overhead costs low during the beginning stages of the business when cash flow is a key factor to business survival. In other words, […]

Before diving into it, I would like to make this statement. Like anything that brings greatness to life, there are always the Ying and Yang parts and the internet is no different. The internet enables us to do many powerful things with the click of a mouse, but it also comes with a number of […]

A personal brand involves the process of marketing yourself and your career. The process requires answering these questions: Who are you? Who do you want to be? How do others perceive you? What do you want to achieve? Identifying your personal brand will add value to your life by helping you find focus and achieve […]

Coming from an entrepreneurial family where I was able to help with family businesses since the age of 10, then later starting a number of my own small businesses, I have come to recognize a number of false assumptions new entrepreneurs often have. Guarding against these assumptions with additional knowledge should help new entrepreneurs prepare […]

In the last couple of decades, we have witnessed accomplished millionaires establish themselves and their companies at a much younger age than ever before. They were in their early 40s, 30s and even 20s. What made this possible? You guessed it. It’s the Internet, social media, and smartphones (with the camera, of course). In the […]