Typically, there are three types of websites most often encountered online: Informational websites, Blog websites, and E-Commerce websites. In this article, we will provide recommendations to steer you in the right direction and point out the features you should have for each of these websites. Our goal here is to dive deeper to selectively show […]
1. Positive attitude People who accomplish a lot start with a positive point of view and an optimistic approach. They visualize their desired outcome and then figure out a way to get there. Since negativity slows things down and adds shades of doubt, they do not let themselves think or talk negatively, and they don’t […]
Coming from an entrepreneurial family where I was able to help with family businesses since the age of 10, then later starting a number of my own small businesses, I have come to recognize a number of false assumptions new entrepreneurs often have. Guarding against these assumptions with additional knowledge should help new entrepreneurs prepare […]
In the last couple of decades, we have witnessed accomplished millionaires establish themselves and their companies at a much younger age than ever before. They were in their early 40s, 30s and even 20s. What made this possible? You guessed it. It’s the Internet, social media, and smartphones (with the camera, of course). In the […]
Here is a common story I often encounter. A company has a website that had previously ranked well on Google.com for a number of their business-related keywords, and they received a fair number of new leads each week or month. However, in the last year or two, that seemed to stop. They wondered why and […]
The majority of businesses today have a website, but only a small number really know how to position their web presence to advantageously communicate with their target customers. Why? Because many assume that customers shop the same way on the Internet as they did in the past when printed brochures and catalogs were the principal […]
Many business owners understand the importance of how a professional website adds value to their bottom line. Meanwhile, the tactics many have taken are just plain counterintuitive. Why? Because they don’t know the right approach in establishing an effective website in today’s digital landscape. Here are three most common unproductive (and often damaging) approaches: 1. Mobile, Social, […]
Are you a realtor striving for business growth and the right way to market your services within your community? It’s evident that 2016 is a year that demands an outstanding website with all the expected features to serve your clients and engage your prospects. It’s also clear that your website should provide you with the […]
When this happens to a website, most likely the website was hacked and/or injected with a malware. Why? It’s hard to understand the why, but the “bad” hacker who injected your site with the virus, spyware or malware wants people who visit your website to get the same virus and related problems on their computer. […]
First, when it’s cold outside, customers are less interested in going out to do their shopping. It doesn’t always sound like fun to get all bundled up, leave a warm home and venture out into the rain, sleet, ice or snow. If they decide it’s worth the trouble to brave the weather, they often Google […]
First, your website must be attractively organized and present your message with clarity. The viewer should understand immediately what your organization does and why it has impact and meaning. Use the headlines to educate, inspire and engage your viewer. It takes a skilled designer to make sure your site makes proper use of color, type […]
First, the website that was once a great marketing arm for your business can now become a remarkable selling mechanism as well. An e-commerce site can convert viewers into buyers, and luckily it’s not a difficult or costly investment when you look at the return on your investment (ROI). With this extremely cost-effective sales tool, […]
The first common miscalculation is when a customer chooses the cheapest web solution for their organization’s web presence by “renting” a $5 to $10 per month templated website from web hosting companies who flood the Internet with their cheap web services. What these providers actually do when you subscribe to their web services is provide […]